News & Updates
News & Updates

Highlights

Flower of the Month: February
Flower of the Month: February – the Red Rose February is all about love, and no flower represents it better than the red rose. In this blog, we explore the origin of this iconic flower, why it has symbolized love and passion for centuries, and the different types of red roses. Curious to learn more? Read the full blog and get inspired by the flower of the month. 🌹
February 3, 2026
Valentine’s Day 2026
Valentine’s Day is the perfect moment to express your feelings with flowers. From the classic red rose to surprising alternatives like tulips, ranunculus, or a stylish mixed bouquet, flowers say more than words. Discover the most popular Valentine’s flowers and how a personal choice can truly make an impression.
January 27, 2026
Flower of the Month January: the Tulip 🌷
The tulip is the flower of January and symbolises a fresh start to the year. In this blog, you’ll discover what makes the tulip so special – from its rich colours and Dutch heritage to its unique growing process and many styling possibilities. Get inspired by this versatile flower that brings colour, energy and a touch of spring, even in winter. 🌷
December 30, 2025
Flower of the Month December
The Poinsettia is the flower of December: warm, festive, and instantly atmospheric. Available in red, white, pink, and many other surprising shades. This versatile plant is perfect as a table piece, on the windowsill, in a Christmas bouquet, or as a meaningful gift. With a warm spot, enough light, and careful watering, it stays beautiful for a long time. Discover our selection of Poinsettias in the webshop or contact us for more information.
December 3, 2025
Key Points in Phytosanitary Inspections
Phytosanitary Inspections In the flower and plant trade, it’s not only about beauty, but also about health. Without the right inspections and certificates, flowers and plants cannot simply cross borders, making phytosanitary checks a crucial part of our work. In our latest blog, we explain what a phytosanitary inspection actually involves, which steps we take to guarantee healthy products and proper documentation, and why this is so important for strong and reliable international trade.
September 5, 2025
Flower of the Month September
Flower of the Month September: the Chrysanthemum The chrysanthemum marks the transition from summer to autumn and is one of the most versatile flowers there is. In our blog, you can read all about its special symbolism, the most popular varieties such as the disbud, santini, and pompon, plus some fun facts you might not yet know. With its endless colors and long vase life, the chrysanthemum is the perfect flower to brighten up September. Discover the full blog and be inspired by this colorful classic!
August 27, 2025
Flower of the Month August
Flower of the Month: Dahlia! August is the peak of summer and the Dahlia truly shines. With its dazzling colors and shapes, it’s the perfect flower for the season. Explore our favorite varieties, the Dahlia’s symbolic meaning, and care tips. Bring summer into full bloom! Visit our webshop for the full collection.
July 24, 2025
Tips to Keep Your Flowers and Plants Alive While You're on Vacation
On vacation? Here’s how to keep your plants and flowers happy! Heading out for a few days but don’t want to come back to wilted plants? Don’t worry! In this blog, we share 6 smart tips to keep your flowers and houseplants healthy while you're away. From giving them a water boost to simple DIY hacks like using a water bottle or cotton wick you’ll return to a fresh, green home! Keep reading to find out how to make your plants vacation-proof!
July 17, 2025
A look inside the Anthogether greenhouse: three new anthurium varieties
Last week we took a behind-the-scenes look at Anthuriums Bouman, part of Anthogether. We had the opportunity to witness the entire process, from growing to packaging the anthuriums. During our visit, we also got to know three beautiful new varieties: Caldonia, Licosa, and Cerato. In the blog, you can read all about these new additions, which make every bouquet even more special with their unique colors, long vase life, and elegant appearance.
June 17, 2025
Top 10 spring flowers
Top 10 Most Beautiful Spring Flowers to Bring the Season into Your Home!
April 4, 2025
The non-auction days of 2025
Non-Auction & Early Auction Days 2025. Stay informed about non-auction days when Royal Flora Holland is closed and early auction days when auctions start one hour earlier to manage peak demand.
March 7, 2025
Mothering sunday: A Floral Tradition
Celebrate Mothering Sunday with the Brindisi Lily. A beautiful flower that perfectly expresses love and appreciation!
January 28, 2025
Our new website is now live!
Our new website is now live! We are pleased at Sjaak van der Vijver BV to announce the launch of our new website. With this new website, we hope to serve our customers even better.
September 19, 2024
Curious about the possibilities?
Our team is ready to answer all your questions about our products and services.
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News & Updates

Flower of the Month: February
Feb 3, 2026

Flower of the Month: February – the Red Rose February is all about love, and no flower represents it better than the red rose. In this blog, we explore the origin of this iconic flower, why it has symbolized love and passion for centuries, and the different types of red roses. Curious to learn more? Read the full blog and get inspired by the flower of the month. 🌹

Valentine’s Day 2026
Jan 27, 2026

Valentine’s Day is the perfect moment to express your feelings with flowers. From the classic red rose to surprising alternatives like tulips, ranunculus, or a stylish mixed bouquet, flowers say more than words. Discover the most popular Valentine’s flowers and how a personal choice can truly make an impression.

Flower of the Month January: the Tulip 🌷
Dec 30, 2025

The tulip is the flower of January and symbolises a fresh start to the year. In this blog, you’ll discover what makes the tulip so special – from its rich colours and Dutch heritage to its unique growing process and many styling possibilities. Get inspired by this versatile flower that brings colour, energy and a touch of spring, even in winter. 🌷